NIKE | GRAVITATE MUSIC
Change the TempoConcept | Motion Graphics | Video Editing
Brief—Create a multi-channel video showcasing Gravitate Music’s ability to produce custom soundtracks for culture-driven brands like Nike and FIFA.
Response—Taking inspiration from A$AP Rocky’s AWGE collective, a custom Gravitate Music track was blended with campaign visuals, 90’s VHS footage, and motion graphics to create an immersive experience that speaks to culture and performance simultaneously.
Outcome—Elevated Gravitate’s positioning as a key creative partner for global brands.
Response—Taking inspiration from A$AP Rocky’s AWGE collective, a custom Gravitate Music track was blended with campaign visuals, 90’s VHS footage, and motion graphics to create an immersive experience that speaks to culture and performance simultaneously.
Outcome—Elevated Gravitate’s positioning as a key creative partner for global brands.