Plaza
Launch Campaign
A visually compelling narrative to launch a vintage apparel brand.
Scope
Social | Digital
Role
Co-founded and oversaw creative vision. Guided styling, casting, and narrative direction, shaping a surreal boxing gym story that subtly referenced the sporty vibe of the collection and evoked curiosity and intrigue.
Social | Digital
Role
Co-founded and oversaw creative vision. Guided styling, casting, and narrative direction, shaping a surreal boxing gym story that subtly referenced the sporty vibe of the collection and evoked curiosity and intrigue.